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Media Strategist, Buying

📅 May 12
Media BuyingCampaign StrategyData AnalysisVendor Negotiation

📜 Description

  • You will use your depth of paid media experience to inform your work but also tap into your digital curiosity and passion for innovation to bring new ideas and thinking to the team.
  • As part of the Paid Media team, you’ll work closely with a cross-disciplinary group of Blue State employees who are passionate, geeky, and care about their clients and causes. Blue State fosters an environment where
  • Translate clients’ strategic visions into media objectives and KPIs to accomplish a wide range of client objectives including direct response (lead gen and fundraising), awareness, persuasion, and advocacy.
  • Analyze ongoing and historical performance data to identify opportunities for improvement, make strategic recommendations, and generate reporting and insights to drive optimization.

🛠️ Requirements

  • even further. You'll have the opportunity to work with some of the most inspiring charities, ambitious brands, and passionate advocacy and social change campaigns.
  • A day in the life
  • Translate clients' strategic visions into media objectives and KPIs to accomplish a wide range of client objectives including direct response (lead gen and fundraising), awareness, persuasion, and advocacy.
  • Analyze ongoing and historical performance data to identify opportunities for improvement, make strategic recommendations, and generate reporting and insights to drive optimization.
  • Have a strong POV on measurement, attribution, and conversion tracking, and apply that knowledge to strategic recommendations and ongoing campaign management.

Benefits

  • Unlimited time-off (inclusive of sick
  • Vacation days)
  • $1,250 annually in professional development funds
  • Dental
  • Vision insurance
  • Inclusive family planning coverage, including fertility, surrogacy, and adoption benefits
  • Flexible and health savings accounts
  • 401K & employer match
  • Generous paid holiday schedule
  • 12-week fully-paid parental leave for all parents-to-be
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