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Associate Director, Paid Media Planning (Evergreen)

📅 May 8
Paid Media PlanningMedia StrategyCampaign ManagementData Analysis

📜 Description

  • If you came across this job via LinkedIn, please note that it is an evergreen role; Linked In does not differentiate, but we prefer to.
  • Develop and execute game-changing advertising strategies that tie engagement to the bottom line. As an Associate Director, Media Planning, you'll develop and implement digital and traditional advertising strategies
  • You will use your depth of paid media experience to inform your work but also tap into your digital curiosity and passion for innovation to bring new ideas and thinking to the team.
  • Develop media plans and recommendations for a range of assigned clients by translating their strategic visions into media objectives to accomplish a wide range of client objectives including direct response (lead gen
  • Analyze ongoing and historical performance data to identify opportunities for improvement, make strategic recommendations, and generate reporting and insights to drive optimization.

🛠️ Requirements

  • even further. You'll have the opportunity to work with some of the most inspiring charities, ambitious brands, and passionate advocacy and social change campaigns.
  • 6-8 years experience in cross-channel media planning, including a mix of digital and traditional media
  • Demonstrated experience translating client business goals into cohesive media strategies and specific KPIs, and a record of managing large scale, multi-channel media campaigns that delivered on those goals.
  • Deep understanding of all aspects of media strategy, planning, campaign management, and analysis reporting, and the tools and platforms used
  • Ability to effectively manage multiple clients and projects on time, within budget, and meet performance goals.

Benefits

  • Unlimited time-off (inclusive of sick
  • Vacation days)
  • $1,250 annually in professional development funds
  • Dental
  • Vision insurance
  • Inclusive family planning coverage, including fertility, surrogacy, and adoption benefits
  • Flexible and health savings accounts
  • 401K & employer match
  • Generous paid holiday schedule
  • 12-week fully-paid parental leave for all parents-to-be
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