Marketing Manager/Senior Marketing Manager, Putnam (Hybrid)

Company Description

Penguin Random House is the leading adult and children's publishing house in North America, the United Kingdom and many other regions around the world. In publishing the best books in every genre and subject for all ages, we are committed to quality, excellence in execution, and innovation throughout the entire publishing process: editorial, design, marketing, publicity, sales, production, and distribution. Our vibrant and diverse international community of nearly 300 publishing brands and imprints include Ballantine Bantam Dell, Berkley, Clarkson Potter, Crown, DK, Doubleday, Dutton, Grosset & Dunlap, Little Golden Books, Knopf, Modern Library, Pantheon, Penguin Books, Penguin Press, Penguin Random House Audio, Penguin Young Readers, Portfolio, Puffin, Putnam, Random House, Random House Children's Books, Riverhead, Ten Speed Press, Viking, and Vintage, among others. More information can be found at http://www.penguinrandomhouse.com/.

Job Description

Putnam is seeking a Marketing Manager or Senior Marketing Manager to develop and execute marketing campaigns for a list of award-winning and bestselling fiction. This position will report to the Associate Director, Marketing. 

    

The Marketing Manager/Senior Marketing Manager will work closely with our authors and their agents, as well as with Putnam’s editors, publicists, sales team, and creative services colleagues to oversee and implement marketing campaigns for hardcover and paperback titles across a wide variety of categories. 

  

Founded in 1838, Putnam is Penguin Random House’s oldest imprint. With its rich history of publishing established franchises and new talent, as well as award winners, and with an unrivaled bestselling track record, Putnam is one of the most respected and prestigious imprints in the industry. 

  

Putnam’s illustrious roster of bestselling authors includes Megan Abbott, Chloe Benjamin, C.J. Box, Tom Clancy, Robert Crais, Jeffery Deaver, Karen Joy Fowler, Annabel Monaghan, Delia Owens, Steven Rowley, John Sandford, Jill Santopolo, Maria Semple, Sarah Winman, and many more.  

 
Specific responsibilities include: 

• Creates and implements marketing campaigns for a variety of titles, utilizing insights and analytics to inform end-to-end strategy. 

• Collaborates directly with editorial, publicity, sales, and creative marketing services, as well as with authors and agents, to communicate, refine, and execute plans. 

• Works with authors to maximize campaign effectiveness, including helping to grow social media platforms, leveraging connections and pitching potential partnerships. 

• Partners with other members of the marketing department to share ideas, brainstorm, and develop new techniques and strategies. 

• Leverages consumer insights to create sales opportunities. 

• Researches and explores new marketing tools, platforms, and tactics including testing and optimizing to create best-in-class, cutting edge campaigns.  

Qualifications

• Minimum 5 years of experience in book marketing, including experience creating and executing marketing campaigns; prior experience working on fiction titles preferred 

• Fluency in key marketing strategies and tools including email, social media, advertising, and search 

• Familiarity with analyzing sales patterns and other key marketing metrics to inform plans and promotions 

• Experience presenting in both internal and external meetings to stakeholders across seniority levels 

• The ability to meet deadlines, multitask, and prioritize effectively 

• The ability to work as part of a collaborative team while also having the autonomy to craft and implement plans for assigned projects 

• Excellent verbal and written communication and copywriting skills 

• PC fluency required; Canva experience a plus  

Additional Information

The salary for the Marketing Manager is $77,500.00. The salary range for the Senior Marketing Manager is $83,500-$86,000. All positions are currently eligible for an annual profit award or bonus, subject to company results.   

 

This is a hybrid position with in-office responsibilities. We will consider candidates who can work from a commutable distance to our offices at 1745 Broadway, which includes the tri-state area (NJ, CT, & PA).

 

Applications for this role will be accepted through September 28, 2026 or until the role is filled. We encourage you to apply early, as we review applications on a rolling basis. Please include your resume and cover letter for consideration. Before applying for any role at Penguin Random House, we recommend you review our applicant resources page and our FAQs page.

 

 

 

Penguin Random House job postings include a good faith compensation range for each open position. The salary range listed is specific to each particular open position and takes into account various factors including the specifics of the individual role, and candidate's relevant experience and qualifications.

Full-time employees are eligible for our comprehensive benefits program. Our range of benefits include, but are not limited to, Medical/Prescription drug insurance, Dental, Vision, Health Care/Dependent Care Flexible Spending Account, Health Savings Account, Pre-Tax and Roth 401(k), Short and Long-Term Disability Insurance, Life/AD&D Insurance, Commuter Benefits, Student Loan Repayment Program, Educational Assistance & generous paid time off.

Penguin Random House values the array of talents and perspectives that a diverse workforce brings. All qualified applicants will receive consideration for employment and will not be discriminated against on the basis of race, color, religion, sex, sexual orientation, gender identity, national origin, disability, protected veteran status, age, genetic information, or pregnancy.

All your information will be kept confidential according to EEO guidelines.

 

Disclosure requirements pertaining to the collection of your personal data:

Responsible for processing the information provided in your application is the company specified in the job advertisement, with its registered office as indicated. The company processes your data for the purpose of establishing an employment relationship on the basis of Art. 6 (1) b GDPR / Section 26 (1) sentence 1 BDSG.

The retention period for your data is determined by the statutory time limits applicable in the respective country, beginning upon completion of the recruitment process. You can find these here.

You can contact the company’s Data Protection Officer at the above-mentioned postal address. 

Further information on data protection and your rights can be found here.

We value the array of talents and perspectives that a diverse workforce brings. All qualified applicants will receive consideration for employment and will not be discriminated against on the basis of race, color, religion, sex, sexual orientation, gender identity, national origin, disability, protected veteran status, age, genetic information, or pregnancy.

All your information will be kept confidential according to EEO guidelines.

 

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