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Senior Manager, Experience Optimization

🕒 yesterday
Conversion Rate OptimizationGrowth MarketingDigital Experience OptimizationA/B Testing

📜 Description

  • Own the performance and optimization of Axios's subscription, registration, and paywall experiences across national and local products.
  • Lead ongoing experimentation across offers, messaging, templates, and access rules to improve conversion.
  • Serve as the subject matter expert for the Piano platform, driving platform capabilities and performance.
  • Establish conversion benchmarks, reporting, and scalable optimization processes across the business.
  • Design and execute experiments across landing pages, lead generation, and first-party data capture to improve acquisition and conversion.
  • Partner with Audience Insights and Lifecycle Marketing to strengthen first-party data collection and personalization.

🛠️ Requirements

  • 6+ years of experience in conversion rate optimization (CRO), growth marketing, growth product, or digital experience optimization.
  • Proven success improving conversion through A/B testing and experimentation.
  • Experience with subscription, membership, or digital media businesses.
  • Hands-on experience with paywall or subscription platforms (Piano preferred).
  • Strong analytical skills, including funnel analysis, experimentation, and performance measurement.
  • Experience with marketing technology platforms such as Segment, Braze, Sailthru, or similar tools.

Benefits

  • Robust PPO and High Deductible health insurance options on the Blue Cross Blue Shield network
  • Dental and vision coverage
  • Primary caregiver 12-week paid leave
  • Generous vacation policy, plus holidays
  • One mental health day per quarter
  • Annual learning and development stipend
Censys

Marketing Manager, APJ

Censys👥 51 - 200 employees🏢 Computer & Network Security
🕒 yesterday

Lead and execute regional marketing activities across Asia-Pacific and Japan, translating global strategies into impactful programs and managing various marketing initiatives.

📍 🇸🇬 Singapore - Remote💼 Full-Time🎸 Senior📡 Marketing Manager📢 🇬🇧 English Required📢 🇯🇵 Japanese Required
B2B MarketingCybersecurityEnterprise SaaSRegional Marketing Strategy
Dropbox

Senior Partner Marketing Manager, AI & ISV Ecosystem

Dropbox👥 10,000+ employees🏢 Software Development🤝 B2B
🕒 yesterday

The Senior Partner Marketing Manager, AI & ISV Ecosystem will lead strategic marketing initiatives and partnerships to enhance Dropbox's position in the AI-powered work landscape.

B2B MarketingPartner MarketingEcosystem MarketingGo-to-market Strategy
Dropbox

Senior Account Based Marketing Manager

Dropbox👥 10,000+ employees🏢 Software Development🤝 B2B
🕒 yesterday

This role is built for an experimenter and builder. You will have the freedom to test new channels, messages, technologies, and account plays, learn quickly from performance, and scale the approaches that deliver results.

Account-based MarketingB2B MarketingCampaign ExecutionDigital Advertising

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