Own analytics as a product for key business functions, turning ambiguous questions into self-serve data solutions, executive-ready insights, and recommendations that guide decisions across the organization.
Senior Analyst, Data Strategy
📜 Description
- Develop recurring and ad hoc reports aligned with client KPIs.
- Translate performance data into insights and optimization recommendations.
- Support the development and refinement of measurement frameworks.
- Partner with strategy, media, client services, data engineering, and data science teams to ensure data integrity and actionable reporting.
- Contribute to Tableau dashboards and reporting automation.
- Integrate advanced analytics outputs, including attribution, incrementality, and MMM, into client reporting; identify trends, risks, and opportunities.
🛠️ Requirements
- 2–3 years of experience in marketing or media analytics, including experience analyzing pharmaceutical marketing campaigns.
- Strong understanding of digital and traditional media performance metrics.
- Proficiency in Google Analytics and Tableau.
- Familiarity with pharmaceutical marketing measurement tools, such as Crossix, and the ability to interpret their outputs for client reporting and recommendations.
- Working knowledge of tagging systems and campaign performance datasets.
- Proficiency in Excel and PowerPoint (or Google equivalents).
- Strong analytical, problem-solving, and communication skills.
- Ability to translate complex data into insights for non-technical audiences.
- Organized and able to manage multiple deliverables across timelines.
✨ Benefits
- 20 vacation days plus one personal well-being day
- Recognise 9 public holidays
- Along with gifted end-of-year holidays and an early Summer Friday finish in June
- A 401K plan with an employer match contribution up to 4% (immediately vested)
- As well as life insurance
- Disability coverage
- Medical
- Dental
Full job description
What you'll do:
About you:
-
2–3 years of experience in marketing or media analytics, including experience analyzing pharmaceutical marketing campaigns.
-
Strong understanding of digital and traditional media performance metrics.
-
Proficiency in Google Analytics and Tableau.
-
Familiarity with pharmaceutical marketing measurement tools, such as Crossix, and the ability to interpret their outputs for client reporting and recommendations.
-
Working knowledge of tagging systems and campaign performance datasets.
-
Proficiency in Excel and PowerPoint (or Google equivalents).
-
Strong analytical, problem-solving, and communication skills.
-
Ability to translate complex data into insights for non-technical audiences.
-
Organized and able to manage multiple deliverables across timelines.
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